Top 10 on-page SEO Factors You Need to Know

We all know Seo is the most important part of increase website ranking on SERP. Basically, SERP meaning is search engine result pages. SERP is the page that opens when we search for any query or keyword on the search engine. So which the help of Seo we can increase our ranking in search engine easily. 

There are two types of Seo on-page and off-page. On-page Seo is more crucial than the off-page Seo. Google has 200 factors on on-page Seo. But there are only the top 10 on-page SEO factors you must need to know. These factors are the basis of every type of website. 

Every website on the internet has been optimized on these 10 on-page Seo factors to maintain its trust in Google. With the help of these 10 on-page Seo factors, you can optimize your website on search engine result pages. So here are the top 10 on-page Seo factors are written below. 

1. Title Tag-

The title tag is one of the important on-page SEO factors because without it users on SERP can not understand that what your webpage is about? and What products or services you provide on your website. 

According to Google idle title tag length is 70 characters. So you should write your Title with maximum 70 characters so that Google can identify that you have optimized your webpage with Seo factors. It will also improve your ranking in SERP.  You can check your title tag length in the Seomofo tool. 

2. Meta Description- 

A meta description is also a crucial factor in on-page Seo. Like we write the title tag, we also have to write a meta description within 160 to 300 characters. Both meta title and description are written in a snippet, Which will see by the user in SERP.

Meta descriptions show users about your website as well as products and services. So that the user can easily understand that the query he asked for is relatable to our website or not. So we must write both, titles and descriptions in our website's snippet with smart use of our keywords.  

3. Heading Tags-

In on-page Seo heading are not just to make our content more readable and joyful to read. They are also the main factor of on-page SEO. There are 6 types of headings on on-page Seo H1 to H6. You must use the main heading as H1.

By the google guidelines, only one h1 heading should be used in a blog. You must your keywords in the H1 heading. You can use H2 to H6 headings as you want. So headings also come in the top 10 on-page Seo factors.  

4. Keywords targeting-

Keywords are the most effective factor of on-page Seo. If you have good keywords for your content or webpage You can rank easily on SERP. But you have to optimize your keyword in the content, meta tags(title & description), Url, and H1 heading. 

Keywords must be used in your content but there is a limit to it. The ratio of using keywords is 3-5% per 100 words. If you use more keywords in your content then it will be called keyword stuffing. That is not good in the view of Google. You can research keywords on Ubersuggest, Ahrefs, and Semrush.

There is also a free tool named Google keyword planner. 

5. Internal links-

Internal links are used in a blog or article to make it more user-readable friendly. Hyperlinks of internal pages of our websites are called internal links. We create internal links to guide users that we have a blog or article on hyperlink words. 

Having internal links also provide trust in front of Google. Because Google sees that your blog is relevant to your website. When the crawler crawls your website it will see that your website has relevant content to other pages of your website. The limit of internal linking in a blog or article is 6 to 8. So that's why internal linking is so important in Seo. You can know your page's links by Link checker tool.

6. Alt text-

Alt text can be known as alternative text. As you know crawlers crawl your website. Crawlers can not see the images of any website they just know the images by their names. So you must put alt text on every image of your website. So that crawler can read them. And whenever the user searches that keyword your images can be shown in the search result. That's why alt text is also a major factor of on-page Seo. You can know that your page has Alt text in every image or not easily by a tool named Seo quake Extention.

7. Content- 

For a good ranking in SERP, your content should be uniques and not copied from any other site. Google loves the uniqueness of the content. So you should write unique and long content on your website. You must optimize your content with keywords, internal linking, and proper heading tags. You can also check your content uniqueness at Smallseotools and Copyscape.

8. URL structure- 

URL structure is also a key point to on-page Seo ranking factors. In URL structure Google guides that your URL should be written in proper words. Do not use any symbol or any numbers in it. You should also optimize your URL with your keywords so that crawler can easily understand your website's moto. You can check your URL length in the Seomofo tool.

9. Website and page speed-

Website speed is also a necessary on-page Seo factor for your page. If a user opens your webpage and the page doesn't open fast then the experience of the user got bad. And Google doesn't like this. Google always prefer those websites that open in the web browser in less than 2 seconds. So if you want to increase your website ranking in SERP you must have to optimize your website speed. There are many tools that will be useful to optimize your web speed like Google page speed insights, Pingdom, and Gtmetrix.

10. Canonical tag- 

A canonical tag is used when two different URLs have the same content and you want to crawl the main URL. So that the search engine crawler will only crawl and index the main one. It is also one of the main factors of on-page Seo. 

So that these are the top 10 on-page SEO factors you need to know if you want to make your website Seo friendly. If you follow these 10 factors on your website then I am sure your website ranking will increase in SERP. So try these factors on your website and increase your ranking and sales of your product or services. All the best.